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About

Why Core Craft Exists

After 13 years in nutrition bar manufacturing, CEO Jake Jones saw a gap in the industry.

Rows of bars moving down the Core Craft production line

There were high-quality manufacturers built for large-volume production, but no high-quality manufacturer focused specifically on short-run production.

Jake created Core Craft to fill that gap.

Our model is built around brands that need the flexibility of shorter production runs.

For newer brands, that may mean starting with as few as 10,000 bars and increasing production as the brand grows.

For established brands, it may mean launching a new product or flavor with a short initial run, testing it in the market, and increasing production as demand develops.

Core Craft provides both—the flexibility to start with a short run and the capacity to produce at significantly higher volumes when needed.

A Different Manufacturing Model

Core Craft is designed for customers who need flexibility that traditional large-volume manufacturers are often not structured to provide.

That includes shorter production runs, multiple SKUs, product development support and the ability to increase production as demand grows.

Our goal is straightforward: provide high-quality bar manufacturing without requiring a brand to begin with enormous production volumes.

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